Advanced Local SEO

Exactly 50 Words about Advanced Local SEO

Your Google Business Profile is only the beginning of getting found in local search results. Citations, reviews, blog posts, social media, Local Services Ads, competitor research, and a comprehensive local search strategy are also critical for ranking higher and increasing conversions such as foot traffic, requests for directions, and more.

Advanced Local SEO Services | Lakeshore Local SEO

Advanced Local SEO Services

For SMBs ready to take their local search marketing to the next level.

For Large & Multi-location SMBs

Foundations Plus

Monthly service includes everything in Solo, plus:

  • Detailed local SEO strategy
  • Local Search Grid
  • Spam & GBP change monitoring
  • Competitor analysis
  • Comprehensive reporting
  • 6-month initial commitment
  • $1,000/mo/location

Foundations Ultimate

Monthly service includes everything in Plus, plus content-focused features for building topical and local authority:

  • Keyword research
  • Content strategy
  • Blog posts
  • Local backlinks
  • 6-month initial commitment
  • Customized plans and pricing

Standalone Core Services

Local Citations

  • Customized citations profile
  • Submit business info to 35 directories & aggregators (add'l available)
  • Cleanup of duplicate and incorrect citations
  • Automated syncing and updating of key citations
  • See Citation Services for pricing and more information

Review Management

  • Request reviews via email & SMS
  • Automated social sharing
  • Mobile review collection for trade shows, etc. 
  • Integration with most practice management platforms for HIPAA-compliant interaction
  • Customized plans and pricing for businesses of all sizes

Local Services Ads

  • Full management of client ad campaigns
  • Gathering and submission of verification documents
  • Optimization of ad listing
  • Call tracking setup
  • Management of <50 leads/mo (incl. dispute resolution)
  • $500/month/location (plus ad budget)

Keywords, Competitors & Strategy

Local Keyword Research

  • Creation of customized keyword list
  • Includes search intent, volume, difficulty, SERP features, and more
  • Keyword clustering and local modifiers
  • Keyword gap analysis of up to five competitors
  • Customized one-time services start at $600

Local Competitor Research

  • In-depth research into the local search presence of your real-world competitors
  • Analysis of websites, Google profiles, reviews, rankings, and more
  • Customized plans and pricing start at $1000

Local SEO Strategy

  • Comprehensive local search strategy created for your business
  • Deliverable includes detailed workbook and written summary/action plan
  • 4-week turnaround (for three locations)
  • Starts at $2000 (for three locations)

Request your free Local Search Report below to get started.

Citation Services Terms and Conditions

1) All citation services require that:
i. your business has a physical location that customers visit or that serves customers at their location (service area business) in accordance with Google's policies,
ii. you have an active Google Business Profile that satisfies Google's requirements for representing your business's name, address, and phone number (NAP), and
iii. your business name, address, and phone number appear identically on your Google Business Profile and business website.

2) Some directories require phone or email verification by the business directly. You will be notified by Lakeshore Local SEO when this is necessary, and arrangements made to ensure verification.

3) Citation Builder. A small percentage of directories and aggregators can take a long time to update business information. This means that the information may not appear until after the 60-day term of the Citation Builder agreement, even though it was submitted during the term.

4) Citation Cleaner. The service takes about 6-8 weeks with approximately a 70% average success rate. Success depends largely upon the response times of directory webmasters (if they respond at all).

5) Data Aggregators & Networks
Unlike most directory listings, aggregators require a paid annual renewal to keep business data “verified.” If not renewed, data is not deleted, but loses its verified status. The renewal cost is included in the Citation Care annual service price. We submit business information to the following data aggregators and GPS networks:
i. Data Axle, Neustar, and Foursquare are global aggregators of business data offering a wide range of enterprise data services.
ii. The YP Network includes Yellow Pages, Superpages, and DexKnows, serving more than 80 million users per month.
iii. The GPS Network distributes business data to five mobile navigation services guiding more than a billion users worldwide to the right place: Waze, Uber, Navmii, HERE, and Tom Tom.